Christmas Downsizing IMMEDIATE DOWNSIZING MEASURES EMPLOYED The recent announcement that Donner and Blitzen have elected to take the early reindeer retirement package has triggered a good deal of concern about whether they will be replaced, and about other restructuring
decisions at the North Pole. Streamlining is due to the North Pole's loss of dominance of this season's gift distribution business. Home shopping channels, the Internet, and mail order catalogs have diminished Santa's market share. He could not sit idly by and permit further erosion of the profit picture. The reindeer downsizing was made possible through the purchase of a late model Japanese sled for the CEO's annual trip. Improved productivity from Dasher and Dancer--who will retrain at the Harvard Business
School--is anticipated. Reduction in reindeer will also lessen airborne environmental emissions for which the North Pole has received unfavorable press. I am pleased to inform you that Rudolph's role will not be disturbed. Tradition still counts for something at the North Pole.
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